Natarajan, Balasubramanian: search on Z-Library

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1

Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter

Natarajan, Thamaraiselvan, Balakrishnan, Janarthanan, Balasubramanian, Senthil Arasu, Manickavasagam, Jeevananthan

Journal:

International Journal of Internet Marketing and Advertising

Year:

2014

Language:

english

File:

PDF, 258 KB

english, 2014

2

Understanding the intention to use mobile shopping applications and its influence on price sensitivity

Natarajan, Thamaraiselvan, Balasubramanian, Senthil Arasu, Kasilingam, Dharun Lingam

Journal:

Journal of Retailing and Consumer Services

Year:

2017

Language:

english

File:

PDF, 545 KB

english, 2017

3

Deadlines, Workflows, Task Sorting, and Work Quality

Balasubramanian, Natarajan, Lee, Jeongsik, Sivadasan, Jagadeesh

Journal:

Management Science

Year:

2017

Language:

english

File:

PDF, 444 KB

english, 2017

4

Toward a Dynamic Notion of Value Creation and Appropriation in Firms: The Concept and Measurement of Economic Gain

Lieberman, Marvin B., Balasubramanian, Natarajan, Garcia-Castro, Roberto

Journal:

Strategic Management Journal

Year:

2017

Language:

english

File:

PDF, 1.33 MB

english, 2017

5

Plant β-1,3-glucanases: their biological functions and transgenic expression against phytopathogenic fungi

Vaiyapuri Balasubramanian, Divya Vashisht, Jean Cletus, Natarajan Sakthivel

Journal:

Biotechnology Letters

Year:

2012

Language:

english

File:

PDF, 231 KB

english, 2012

6

Hesperidin, a natural citrus flavonoglycoside, normalizes lipid peroxidation and membrane bound marker enzymes in 7, 12-Dimethylbenz (a) anthracene induced experimental breast cancer rats

Natarajan Nandakumar, Ramachandran Jayaprakash, Thamaraiselvan Rengarajan, Venkatachalam Ramesh, Maruthaiveeran Periyasamy Balasubramanian

Journal:

Biomedicine & Preventive Nutrition

Year:

2011

Language:

english

File:

PDF, 318 KB

english, 2011

7

A State-of-the-Art Review on Conducted Electromagnetic Interference in Non-Isolated DC to DC Converters

Natarajan, Sudhakar, Sudhakar Babu, Thanikanti, Balasubramanian, Karthik, Subramaniam, Umashankar, Almakhles, Dhafer J.

Journal:

Year:

2020

Language:

english

File:

PDF, 7.39 MB

english, 2020

8

Pineapple Peel-Derived Carbon Dots: Applications as Sensor, Molecular Keypad Lock, and Memory Device

Vandarkuzhali, Somasundaram Anbu Anjugam, Natarajan, Sampathkumar, Jeyabalan, Shanmugapriya, Sivaraman, Gandhi, Singaravadivel, Subramanian, Muthusubramanian, Shanmugam, Viswanathan, Balasubramanian

Journal:

Year:

2018

Language:

english

File:

PDF, 4.97 MB

english, 2018

9

The State Of Internet Marketing Research (2005-2012)

Natarajan, Thamaraiselvan, Balakrishnan, Janarthanan, Balasubramanian, Senthilarasu, Manickavasagam, Jeevananthan

Journal:

International Journal of Online Marketing

Year:

2013

Language:

english

File:

PDF, 1.77 MB

english, 2013

10

Experimental investigation on varying flame characteristics of benzoic resin solid fuel pellets

Sankaralingam, Ravikumar, Sengottuvelan, Balasubramanian, Venkat, Pranesh, Selvaraj, Mahalingam, Arunachalam, Velmurugan, Natarajan, Jeyakumaran

Journal:

Renewable Energy

Year:

2020

Language:

english

File:

PDF, 2.56 MB

english, 2020

11

Modeling corporate financial distress using financial and non-financial variables

Balasubramanian, Senthil Arasu, G.S., Radhakrishna, P., Sridevi, Natarajan, Thamaraiselvan

Journal:

International Journal of Law and Management

Year:

2019

File:

PDF, 618 KB

2019

12

Examining beliefs, values and attitudes towards social media advertisements: results from India

Natarajan, Thamaraiselvan, Balakrishnan, Janarthanan, Balasubramanian, Senthil Arasu, Manickavasagam, Jeevananthan

Journal:

International Journal of Business Information Systems

Year:

2015

Language:

english

File:

PDF, 359 KB

english, 2015

13

Screening Spinouts? How Noncompete Enforceability Affects the Creation, Growth, and Survival of New Firms

Starr, Evan, Balasubramanian, Natarajan, Sakakibara, Mariko

Journal:

Management Science

Year:

2017

Language:

english

File:

PDF, 411 KB

english, 2017

14

Antibacterial efficacy of silver nanoparticles and ethyl acetate’s metabolites of the potent halophilic (marine) bacterium, Bacillus cereus A30 on multidrug resistant bacteria

Arul, Dhayalan, Balasubramani, Govindasamy, Balasubramanian, Velramar, Natarajan, Thillainathan, Perumal, Pachiappan

Journal:

Pathogens and Global Health

Year:

2017

Language:

english

File:

PDF, 3.20 MB

english, 2017

15

An experimental analysis of forecasting the high frequency data of matured and emerging economies stock index using data mining techniques

Balasubramanian, Senthil Arasu, Manickavasagam, Jeevananthan, Natarajan, Thamaraiselvan, Balakrishnan, Janarthanan

Journal:

International Journal of Operational Research

Year:

2015

Language:

english

File:

PDF, 306 KB

english, 2015

16

[IEEE 2018 International Conference on Computational Science and Computational Intelligence (CSCI) - Las Vegas, NV, USA (2018.12.12-2018.12.14)] 2018 International Conference on Computational Science and Computational Intelligence (CSCI) - A Novel Approach: Airline Delay Prediction Using Machine Learning

Natarajan, Vijayarangan, Meenakshisundaram, Swaminathan, Balasubramanian, Gautham, Sinha, Shubham

Year:

2018

File:

PDF, 292 KB

2018

17

Investigation on mechanical properties of aluminium 7075 - boron carbide - coconut shell fly ash reinforced hybrid metal matrix composites

Subramaniam, Balasubramani, Natarajan, Balaji, Kaliyaperumal, Balasubramanian, Chelladurai, Samson Jerold Samuel

Journal:

Year:

2018

Language:

english

File:

PDF, 2.33 MB

english, 2018

18

Toward a Dynamic Notion of Value Creation and Appropriation in Firms: The Concept and Measurement of Economic Gain

Lieberman, Marvin B., Balasubramanian, Natarajan, GarciaaCastro, Roberto

Journal:

SSRN Electronic Journal

Year:

2015

Language:

english

File:

PDF, 1.72 MB

english, 2015

19

Measuring Value Creation and Appropriation in Firms: Application of the VCA Model

GarciaaCastro, Roberto, Balasubramanian, Natarajan, Lieberman, Marvin B.

Journal:

SSRN Electronic Journal

Year:

2013

Language:

english

File:

PDF, 215 KB

english, 2013

20

Financial inclusion and land ownership status of women

Balasubramanian, Senthil Arasu, Kuppusamy, Thenmozhi, Natarajan, Thamaraiselvan

Journal:

International Journal of Development Issues

Year:

2018

Language:

english

File:

PDF, 182 KB

english, 2018

21

Transgenic expression of plant chitinases to enhance disease resistance

Cletus, Jean, Balasubramanian, Vaiyapuri, Vashisht, Divya, Sakthivel, Natarajan

Journal:

Biotechnology Letters

Year:

2013

Language:

english

File:

PDF, 300 KB

english, 2013

22

Effect of flavonone hesperidin on the apoptosis of human mammary carcinoma cell line MCF-7

Nandakumar Natarajan, Rengarajan Thamaraiselvan, Haribabu Lingaiah, Perumal Srinivasan, Balasubramanian Maruthaiveeran Periyasamy

Journal:

Biomedicine & Preventive Nutrition

Year:

2011

Language:

english

File:

PDF, 546 KB

english, 2011

23

Measuring Value Creation and Its Distribution Among Stakeholders of the Firm

Lieberman, Marvin B., Balasubramanian, Natarajan

Journal:

SSRN Electronic Journal

Year:

2007

Language:

english

File:

PDF, 269 KB

english, 2007

24

New Plant Venture Performance Differences Among Incumbent, Diversifying, and Entrepreneurial Firms: The Impact of Industry Learning Intensity

Balasubramanian, Natarajan

Journal:

Management Science

Year:

2011

Language:

english

File:

PDF, 268 KB

english, 2011

25

Experimental investigation on varying flame characteristics of benzoic resin solid fuel pellets

Sankaralingam, Ravikumar, Sengottuvelan, Balasubramanian, Venkat, Pranesh, Selvaraj, Mahalingam, Arunachalam, Velmurugan, Natarajan, Jeyakumaran

Journal:

Renewable Energy

Year:

2020

File:

PDF, 2.56 MB

2020

26

Measuring Value Creation and Appropriation in Firms: The VCA Model

Lieberman, Marvin B., Garcia-Castro, Roberto, Balasubramanian, Natarajan

Journal:

Strategic Management Journal

Year:

2016

Language:

english

File:

PDF, 1.09 MB

english, 2016

27

Synthesis, characterization, electro chemistry, catalytic and biological activities of ruthenium(III) complexes with bidentate N, O/S donor ligands

K.P. Balasubramanian, K. Parameswari, V. Chinnusamy, R. Prabhakaran, K. Natarajan

Journal:

Spectrochimica Acta Part A: Molecular and Biomolecular Spectroscopy

Year:

2006

Language:

english

File:

PDF, 175 KB

english, 2006

28

[American Institute of Aeronautics and Astronautics 53rd AIAA/SAE/ASEE Joint Propulsion Conference - Atlanta, GA ()] 53rd AIAA/SAE/ASEE Joint Propulsion Conference - Flame Spread Studies on Additive Manufactured Porous Propellant Grains

R, Arun Chandru, Balasubramanian, Nikhil, Natarajan, Vishnu, Oommen, Charlie, BN, Raghunandan, Sanal Kumar, VR

Language:

english

File:

PDF, 1.89 MB

english

29

A psychometric analysis of the Utrecht Work Engagement Scale in Indian banking sector

Lathabhavan, Remya, Balasubramanian, Senthil Arasu, Natarajan, Thamaraiselvan

Journal:

Industrial and Commercial Training

Year:

2017

Language:

english

File:

PDF, 180 KB

english, 2017

30

Cloning of the full-length cDNA for hamster liver Na-taurocholate cotransporting polypeptide (Ntcp) and functional analysis: Identification of two distinct transcripts

Balasubramanian, Natarajan, Swaby, I'Kyori, Suchy, Frederick J., Ananthanarayanan, Meenakshisundaram

Journal:

Gastroenterology

Year:

2000

Language:

english

File:

PDF, 358 KB

english, 2000

31

D-Pinitol prevents rat breast carcinogenesis induced by 7, 12 -Dimethylbenz [a] anthracene through inhibition of Bcl-2 and induction of p53, caspase-3 proteins and modulation of hepatic biotransformation enzymes and antioxidants

Rengarajan, Thamaraiselvan, Nandakumar, Natarajan, Balasubramanian, Maruthaiveeran Periyasamy

Journal:

Biomedicine & Preventive Nutrition

Year:

2013

Language:

english

File:

PDF, 2.52 MB

english, 2013

32

D–A–D Structured Bis-acylhydrazone Exhibiting Aggregation-Induced Emission, Mechanochromic Luminescence, and Al(III) Detection

Santhiya, Kuppusamy, Sen, Shovan K., Natarajan, Ramalingam, Shankar, Ramasamy, Murugesapandian, Balasubramanian

Journal:

Journal of Organic Chemistry

Year:

2018

Language:

english

File:

PDF, 2.29 MB

english, 2018

33

Influence of the Load on the Impulse Frequency Response Approach Based Diagnosis of Transformerâs Inter-Turn Short-Circuit

Shanmugam, Natarajan, Madanmohan, Balasubramanian, Rajamani, Rajesh

Journal:

Year:

2020

File:

PDF, 4.18 MB

2020

34

Synthesis, characterization and catalytic studies of ruthenium(II) Schiff base complexes

Sivasamy Kanchanadevi, Kugalur P. Balasubramanian, Vaiyapuri Chinnusamy, Ramasamy Karvembu, Karuppannan Natarajan

Journal:

Transition Metal Chemistry

Year:

2005

Language:

english

File:

PDF, 232 KB

english, 2005

35

Is there a role for Ender’s nailing of paediatric femoral fractures in a resource-restricted hospital set-up?

Balakumar, Balasubramanian, Natarajan, Mayil V.

Journal:

Journal of Pediatric Orthopaedics B

Year:

2013

Language:

english

File:

PDF, 257 KB

english, 2013

36

Clinical Evaluation of a Polyherbal Nutritional Supplement in Dyslipidemic Volunteers

Suganya, Subramanian, Natarajan, Subapriya, Chamundeeswari, Duraipandian, Anbarasu, Anand, Balasubramanian, Kunissery A., Schneider, Lynn C., Nandagopal, Balaji

Journal:

Journal of Dietary Supplements

Year:

2017

Language:

english

File:

PDF, 673 KB

english, 2017

37

Multifunctional behavior of bis-acylhydrazone: Real-time detection of moisture in organic solvents, halochromism and aggregation induced emission

Santhiya, Kuppusamy, Sen, Shovan K., Natarajan, Ramalingam, Murugesapandian, Balasubramanian

Journal:

Dyes and Pigments

Year:

2021

File:

PDF, 6.48 MB

2021

38

Custom-made endoprosthetic total humerus reconstruction for musculoskeletal tumours

Mayil Natarajan, Mohamed Sameer, Dheep Kunal, Navin Balasubramanian

Journal:

International Orthopaedics

Year:

2012

Language:

english

File:

PDF, 178 KB

english, 2012

39

Depletion of the ER chaperone ENPL-1 sensitizes C. elegans to the anticancer drug cisplatin

Natarajan, Balasubramanian, Gaur, Rahul, Hemmingsson, Oskar, Kao, Gautam, Naredi, Peter

Journal:

Year:

2013

Language:

english

File:

PDF, 3.87 MB

english, 2013

40

X− Dominating colour transversals in graphs

Yanamandram, Venkatakrishnan Balasubramanian, Natarajan, C., Ayyaswamy, S. K.

Journal:

Boletim da Sociedade Paranaense de Matemática

Year:

2015

Language:

english

File:

PDF, 188 KB

english, 2015

41

Trifluoroacetic acid catalysed [1,3]-rearrangement of aryl 2-halocyclohexenylmethyl ethers

Natarajan Geetha, Kalpattu Kuppusamy Balasubramanian

Journal:

Tetrahedron Letters

Year:

1998

Language:

english

File:

PDF, 229 KB

english, 1998

42

Cytotoxic and pharmacokinetic studies of Indian seaweed polysaccharides for formulating raindrop synbiotic candy

Praveen, M. Ajanth, Parvathy, K.R. Karthika, Patra, Srimanta, Khan, Imran, Natarajan, Pradeep, Balasubramanian, P.

Journal:

International Journal of Biological Macromolecules

Year:

2020

Language:

english

File:

PDF, 1.84 MB

english, 2020

43

Custom prosthetic replacement for distal radial tumours

Mayil Vahanan Natarajan, Jagadesh Chandra Bose, J. Viswanath, Navin Balasubramanian, Mohamed Sameer

Journal:

International Orthopaedics

Year:

2009

Language:

english

File:

PDF, 163 KB

english, 2009

44

Mechanical property and microstructural changes during friction stir processing of cast aluminum 2285 alloy

L. Karthikeyan, V.S. Senthilkumar, V. Balasubramanian, S. Natarajan

Journal:

Materials & Design

Year:

2009

Language:

english

File:

PDF, 908 KB

english, 2009

45

Cancer Preventive Efficacy of Marine Carotenoid Fucoxanthin: Cell Cycle Arrest and Apoptosis

Rengarajan, Thamaraiselvan, Rajendran, Peramaiyan, Nandakumar, Natarajan, Balasubramanian, Maruthaiveeran, Nishigaki, Ikuo

Journal:

Year:

2013

Language:

english

File:

PDF, 545 KB

english, 2013

46

Retinoid metabolism in the small intestine during development of liver cirrhosis

Sathish Kumar Natarajan, G Jayakumar Amirtharaj, Anup Ramachandran, Anna B Pulimood, Kunissery A Balasubramanian

Journal:

Journal of Gastroenterology and Hepatology

Year:

2009

Language:

english

File:

PDF, 610 KB

english, 2009

47

Acute fatty liver of pregnancy: an update on mechanisms

Natarajan, S. K., Thangaraj, K. R., Goel, A., Eapen, C. E., Balasubramanian, K. A., Ramachandran, A.

Journal:

Obstetric Medicine

Year:

2011

Language:

english

File:

PDF, 305 KB

english, 2011

48

Locked In? The Enforceability of Covenants Not to Compete and the Careers of High-Tech Workers

Balasubramanian, Natarajan, Chang, Jin Woo, Sakakibara, Mariko, Sivadasan, Jagadeesh, Starr, Evan

Journal:

The Journal of Human Resources

Year:

2020

File:

PDF, 2.50 MB

2020

49

Extended Use for the Frequency Response Analysis: Switching Impulse Voltage Based Preliminary Diagnosis of Potential Sources of Partial Discharges in Transformer

Arunachalam, Kamalaselvan, Madanmohan, Balasubramanian, Rajamani, Rajesh, Prabaharan, Natarajan, Haes Alhelou, Hassan, Siano, Pierluigi

Journal:

Applied Sciences

Year:

2020

File:

PDF, 16.77 MB

2020

50

Retinoid metabolism during development of liver cirrhosis

Sathish Kumar Natarajan, Simmy Thomas, Anup Ramachandran, Anna B. Pulimood, Kunnissery A. Balasubramanian

Journal:

Archives of Biochemistry and Biophysics

Year:

2005

Language:

english

File:

PDF, 349 KB

english, 2005

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